Loxton Waikerie Council captured on YouTube
Loxton Waikerie’s major upgrade of their community wastewater system is featured in a new YouTube video which forms part of a campaign to highlight the role of Councils and jobs available in Local Government.
Loxton Waikerie CEO Peter Ackland said reducing reliance on the Murray River system in times of drought, using stormwater in times of plenty, servicing more than 2000 households’ septic systems and keeping thirsty parks, gardens and ovals green, were the major factors behind Loxton Waikerie’s major community waste management system upgrade.
”We’re pleased to be a part of this state wide effort to lift the profile of Council careers and services,” he said.
The campaign, co-ordinated by the Local Government Association (LGA), is using YouTube, social media and digital advertising for the first time to illustrate what Councils and their staff members do.
LGA President, Mayor David O’Loughlin said the Association was delighted to be able to provide genuine messages about Councils showing real staff, in real scenarios in our communities.
“YouTube presents a fresh, economical way to do this with a wide audience appeal and we’ve filmed real people talking about real projects. We are tremendously excited by the range of activities Councils have put forward,” he said.
Mayor O’Loughlin said Loxton Waikerie’s story was an excellent of example of how Councils work to support communities. “We want the public to know what Councils do and the great career opportunities available, he said.
“Councils have an ageing workforce so over the next few years we need to attract new staff - in a myriad of highly competitive skilled areas such as planning, engineering, animal management, accounting and environmental health.
“Councils are a great place for passionate people who are dedicated to their communities. Councils offer stimulating careers, job satisfaction and security and safe and flexible workplaces because they want their staff to be happy and engaged in serving their communities.
“Best of all these jobs are located where you already live, or are right across South Australia's great regions and in metropolitan Adelaide.”
Mr Pearson said all stormwater dams, including new catchments, in the region are now linked and the treated water from the CWMS is hooked back into the system.
“All Council’s parks and gardens are irrigated with treated water and Council now has no irrigation draw from the River Murray in normal weather years.”
The LGA Awareness Campaign branding was launched late in 2012 with an expected life of five years and other aspects of the campaign have been rolled out progressively.
“We are also doing some traditional print, radio and television messaging but I think a YouTube video on every Council website, for viewing by the whole community, is going to have a great public response,” Mayor O’Loughlin said.
South Australian Councils employ more than 10,000 people in a wide cross-section of careers, performing services for communities. The careers campaign will highlight the many opportunities for employment on people’s own doorsteps, working with their own Councils.
For more information about Council Careers visit: www.careersincouncil.sa.gov.au